Understanding Your Costs: The Backbone of Your Business

In previous modules, you’ve defined your Value Proposition, Customer Segments, Channels, Revenue Streams, Key Resources, Key Activities, and Key Partnerships. Now it’s time to explore your Cost Structure — the expenses required to operate your business and deliver value

Questions to Answer

• What are the most significant costs in your business?

• Which costs are fixed vs variable?

• Which costs are critical to delivering your Value Proposition?

• Are there costs that can be reduced, shared, or outsourced?